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Getting Your Foot in the Door with the Southwestern Advantage Company

The Campus Career Coach

SWAdvantageLogoAbout Southwestern Advantage

For over 140 years, college and university students from all over the world have participated in the Southwestern Advantage summer sales and leadership program.

Southwestern Advantage serves as the core company of the Southwestern Family of Companies.  It’s in this program that students are trained in life skills such as independence, confidence, self-motivation and goal-setting.  They run their own business selling an integrated learning system to families throughout North America

Southwestern Advantage was established as a publisher in 1855 by Reverend J. R. Graves in Nashville, Tennessee.  Originally called the Southwestern Publishing House, Southwestern Advantage is recognized as the oldest and one of the most respected direct selling companies in the US helping young people build character, gain life skills, and reach their goals.

Since 1970, nearly 100,000 students have participated in the Southwestern Advantage summer sales and leadership internship program. Many former Southwestern Advantage…

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